If you’ve been blogging long, you’ve probably heard bloggers talk about evergreen content. Perhaps you find yourself with some questions about what this is and why it matters. I admit, for the first few years I blogged I didn’t grasp this concept and I certainly didn’t understand how to craft evergreen content. However, in the past year, I’ve invested time in learning why crafting posts with this view can be incredibly beneficial both to me and to my readers.
Today, we’ll explore four questions about evergreen content and in the process you will be equipped to develop a plan for creating this kind of rich content for your blog.