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Design by Insight

WordPress + the Genesis Framework + a design you'll love

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Website Design & Development

WordPress Website Design Services

The thought of building a new website can be overwhelming, but you don’t have to walk through it alone. We’re here to help!

The majority of our clients aren’t techie people. We love coming alongside them and using our strengths to help them reach their goals. We use plain English instead of technical terms whenever we can and explain the process along the way to make it as easy as possible.

With a WordPress site, you will have the ability to make changes and update your own content. WordPress puts the control of your site and its content into your hands. Or, if you’d rather have us make changes for you, we can do that as well.

If you are new to WordPress, don’t worry! We provide WordPress tutorial videos in the dashboard of every site we create. That way you can learn as you go.



Website Design Packages

Starter Website

If you need a simple site or have a more limited budget, this package is a good fit for you.

This includes:

  • installation of the Genesis Framework
  • a Genesis compatible child theme
  • mobile responsive design
  • addition of your existing logo to the header area (logo design also available as an add-on)
  • customizing of colors and fonts to fit your brand (using up to 2 Google webfonts)
  • page setup for up to 5 simple pages (such as Home, About, Blog, Contact, etc.)
  • social media links
  • email list opt-in
  • plugin assessment and updates
  • WordPress 101 tutorial videos available in your dashboard

Here’s how it works …

To get started, you will fill out a questionnaire about the styles you love and the vision for your site. We’ll help you choose a child theme that fits. Then, we’ll set up the theme on a test site and customize it. You will provide all text content and photos for us to use. You’ll have the opportunity to give feedback via email, and we’ll make any changes needed. Then we’re ready to install the theme on your site. We’ll schedule a time, install, and you’re all set!

Timeframe: 2 weeks from start date (Longer if logo design is needed.)

Beyond the Basics

If you need someone to partner with you to create an effective website strategy for reaching your goals, this package is a good fit for you.

This includes:

  • installation of the Genesis Framework
  • a Genesis compatible child theme
  • mobile responsive design
  • logo design and branding package (or we can use your existing logo if you have one)
  • customized design and functionality to fit your needs (including colors, fonts, layout, etc.)
  • page creation and formatting for as many pages as you need
  • social media links
  • email list opt-in
  • plugin assessment and updates
  • WordPress 101 tutorial videos available in your dashboard

Additional features may include:

  • e-commerce capabilities
  • custom sales pages
  • membership capabilities
  • and more …

Here’s how it works …

First, we’ll work together to clarify the big picture (and the details) of what your site needs to be in order for you to achieve your goals. We’ll do this using a variety of methods such as questionnaires, Pinterest boards, and phone calls as needed. You’ll also provide us with all text content for the site, as well as any photos you want us to use. We can also help you find stock photos if needed. Then it’s time to start the design and development process. We’ll work with you step-by-step to create the look and functionality you need. When the site is complete, we install it on your server, and you’re ready to go.

Timeframe: usually 4 to 6 weeks from start date


Want to find out more about working with us? Start the conversation:

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